Television: ITV, A Super Brand Television

Perspective: Independent Television is the best television in terms of its programs and delivery of quality information.

Television is one of the powerful tool media that uses text, audio and picture to deliver a certain content produced by media houses. Mass media are the tools for communication in which journalists gather and process information to deliver to the intended audience. Tanzania is one of the countries in Africa that is currently on promoting freedom of independence and responsibility for the media.

 

Independent Television is a super brand Television in Tanzania in terms of quality, and reliability of information. The Television is one among other media of Media Group Company owned by Reginald Mengi who is considered to be one of the richest guy in East Africa and only recognised internationally.

In the long run of switching from analogue to digital form of information, ITV became the first television to meet this objective set by Tanzania Regulatory Authority. I personally enjoy watching many programs from this television as they are quality one. Furthermore, the news that are produced from this channel are the best compare to other televisions. They show what the audience have to see and criticize little the government where is necessarily unlike what other television agencies does.

They have best programs like TV discussion forum whereas people gets an opportunity to seat in one room with government leaders and debate about certain issues in the country. I like the show as it gives us much information by critically assessing what others think about a particular situation and what are they likely viewing the situation to be solved. All in all I say bravo to this Television agency as people are receiving reliable information all time day.